C-FIBER™

Biobased Fibers

C-FIBER™

Biobased Fibers

Our trademark technology C-FIBER™ combines eucalyptus pulp and seaweed powder to create problem-solving science you can wear. The resulting fabric is water-saving, biobased and 100% biodegradable.

The Problem

Did you know it requires around 3,000 liters of water to make one cotton shirt? Manufacturing clothing uses a lot of resources, from cultivating the cotton to processing the textiles—it’s an energy-intensive process. Meanwhile around one quarter of the chemical substances manufactured in the world are used to make textiles. Traces of these chemicals can end up in our waterways, from lakes and oceans to the water that comes out of our faucets.

These are inefficient uses of precious resources like water and energy. That’s why we wanted to be part of a natural solution and change the way clothing is made.

Our Solution

Meet C-FIBER™: Our latest innovation that turns nature into fabric using eucalyptus pulp from the Earth and seaweed powder from the ocean. This creates soft and silky styles you can wear that support the ecosystems we use to make it, and gives back to the planet what we take.

Seaweed is a naturally regenerative resource. It grows abundantly under the sea, meaning no fresh water use is needed during the growth stage. We harvest ours every four years from Iceland, allowing for full regeneration in between.

Our trademark technology C-FIBER™ combines eucalyptus pulp and seaweed powder to create problem-solving science you can wear. The resulting fabric is water-saving, biobased and 100% biodegradable.

Our trademark technology C-FIBER™ combines eucalyptus pulp and seaweed powder to create problem-solving science you can wear. The resulting fabric is water-saving, carbon neutral and 100% biodegradable.

The Problem

Did you know it requires around 3,000 liters of water to make one cotton shirt? Manufacturing clothing uses a lot of resources, from cultivating the cotton to processing the textiles—it’s an energy-intensive process. Meanwhile around one quarter of the chemical substances manufactured in the world are used to make textiles. Traces of these chemicals can end up in our waterways, from lakes and oceans to the water that comes out of our faucets.

These are inefficient uses of precious resources like water and energy. That’s why we wanted to be part of a natural solution and change the way clothing is made.

Our Solution

Meet C-FIBER™: Our latest innovation that turns nature into fabric using eucalyptus pulp from the Earth and seaweed powder from the ocean. This creates soft and silky styles you can wear that support the ecosystems we use to make it, and gives back to the planet what we take.

Seaweed is a naturally regenerative resource. It grows abundantly under the sea, meaning no fresh water use is needed during the growth stage. We harvest ours every four years from Iceland, allowing for full regeneration in between.

What is a ‘regenerative resource’? One that can naturally regrow to its full size after part of it has been removed.

The eucalyptus pulp is turned into lyocell (a biobased man-made fiber), made through a closed-loop production system—a process that recycles water and reuses up to 99% of the solvents used. This creates very little waste and results in a fiber that biodegrades in water, landfills and composting environments. As eucalyptus also grows quickly without irrigation, pesticides, and can be grown on extremely dry land, this material embodies complete circularity, beginning and ending in nature.

Did you know, over-reliance on a single ingredient can harm the diversity in our ecosystems?

This is because high demand for one ‘ingredient’ promotes the practices of monocropping, encouraging monoculture plantations.

To protect the balance of nature, we’re creating materials that give back to the environment as much as they take. Our C-FIBER™ is made from abundant plants that use ocean water and rainfall instead of scarce fresh water resources (groundwater, aquifers, etc.), and reuses elements from the production process to create closed-loop systems.

The Problem

Did you know it requires around 3,000 liters of water to make one cotton shirt? Manufacturing clothing uses a lot of resources, from cultivating the cotton to processing the textiles—it’s an energy-intensive process. Meanwhile around one quarter of the chemical substances manufactured in the world are used to make textiles. Traces of these chemicals can end up in our waterways, from lakes and oceans to the water that comes out of our faucets.

These are inefficient uses of precious resources like water and energy. That’s why we wanted to be part of a natural solution and change the way clothing is made.

Our Solution

Meet C-FIBER™: Our latest innovation that turns nature into fabric using eucalyptus pulp from the Earth and seaweed powder from the ocean. This creates soft and silky styles you can wear that support the ecosystems we use to make it, and gives back to the planet what we take.

Seaweed is a naturally regenerative resource. It grows abundantly under the sea, meaning no fresh water use is needed during the growth stage. We harvest ours every four years from Iceland, allowing for full regeneration in between.

What is a ‘regenerative resource’? One that can naturally regrow to its full size after part of it has been removed.

The eucalyptus pulp is turned into lyocell (a biobased man-made fiber), made through a closed-loop production system—a process that recycles water and reuses up to 99% of the solvents used. This creates very little waste and results in a fiber that biodegrades in water, landfills and composting environments. As eucalyptus also grows quickly without irrigation, pesticides, and can be grown on extremely dry land, this material embodies complete circularity, beginning and ending in nature.

Did you know materials made from one ingredient can harm the diversity in our ecosystems?

This is because high demand for one ‘ingredient’ promotes the practices of monocropping, encouraging monoculture plantations.

To protect the balance of nature, we’re creating materials that give back to the environment as much as they take. Our C-FIBER™ is made from abundant plants that use ocean water and rainfall instead of scarce freshwater resources (groundwater, surface water), and reuses elements from the production process to create closed-loop systems.

Why choose C-FIBER™?

It’s water and energy efficient
Seaweed grows abundantly in its natural saltwater ocean habitat. Eucalyptus grows quickly without irrigation, pesticides and can be grown on extremely dry land. Both ingredients use renewable energy in their production processes and neither raw material needs additional fresh water to grow.

The fabric is 100% biodegradable
That means when you’re done with it, it biodegrades in soil, landfill or water and returns back into the Earth. A perfect example of biological circularity.

It's just as comfortable as your favorite t-shirt, but better for the planet
C-FIBER™ Pure (silky, smooth feel), C-FIBER™ Fusion (soft, fuzzy feel) and styles with C-FIBER™ (soft cotton feel).

C-FIBER™

Styles with
C-FIBER™

20% C-FIBER™
Soft cotton feel
T-shirt
Pajamas

C-FIBER™
Fusion

54% C-FIBER™
Soft, fuzzy feel
Dress

C-FIBER™
Pure

100% C-FIBER™
Silky, smooth feel
T-Shirt
Dress

What is a ‘regenerative resource’? One that can naturally regrow to its full size after part of it has been removed.

The eucalyptus pulp is turned into lyocell (a biobased man-made fiber), made through a closed-loop production system—a process that recycles water and reuses up to 99% of the solvents used. This creates very little waste and results in a fiber that biodegrades in water, landfills and composting environments. As eucalyptus also grows quickly without irrigation, pesticides, and can be grown on extremely dry land, this material embodies complete circularity, beginning and ending in nature.

Did you know, over-reliance on a single ingredient can harm the diversity in our ecosystems?

This is because high demand for one ‘ingredient’ promotes the practices of monocropping, encouraging monoculture plantations.

To protect the balance of nature, we’re creating materials that give back to the environment as much as they take. Our C-FIBER™ is made from abundant plants that use ocean water and rainfall instead of scarce freshwater resources (groundwater, surface water), and reuses elements from the production process to create closed-loop systems.

Why choose C-FIBER™?

It’s water and energy efficient
Seaweed grows abundantly in its natural saltwater ocean habitat. Eucalyptus grows quickly without irrigation, pesticides and can be grown on extremely dry land. Both ingredients use renewable energy in their production processes and neither raw material needs additional fresh water to grow.

The fabric is 100% biodegradable
That means when you’re done with it, it biodegrades in soil, landfill or water and returns back into the Earth. A perfect example of biological circularity.

It's just as comfortable as your favorite t-shirt, but better for the planet
C-FIBER™ Pure (silky, smooth feel), C-FIBER™ Fusion (soft, fuzzy feel) and styles with C-FIBER™ (soft cotton feel).

Why choose
C-FIBER™?

It’s water and energy efficient
Seaweed grows abundantly in its natural saltwater ocean habitat. Eucalyptus grows quickly without irrigation, pesticides and can be grown on extremely dry land. Both ingredients use renewable energy in their production processes and neither raw material needs additional fresh water to grow.

The fabric is 100% biodegradable and carbon neutral
That means when you’re done with it, it biodegrades in soil, landfill or water and returns back into the Earth. A perfect example of biological circularity.

It's just as comfortable as your favorite t-shirt, but better for the planet
C-FIBER™ Pure (silky, smooth feel), C-FIBER™ Fusion (soft, fuzzy feel) and styles with C-FIBER™ (soft cotton feel).

C-FIBER™
Fusion

54% C-FIBER™
Soft, fuzzy feel
Dress

C-FIBER™
Pure

100% C-FIBER™
Silky, smooth feel
T-Shirt
Dress

Styles with
C-FIBER™

20% C-FIBER™
Soft cotton feel
T-shirt
Pajamas

Watch this space

This is just the start. We’re working on more material innovations, impact initiatives and expanding our product range. Check back for our latest updates.

Last Updated : 02.03.2021